Real Estate Blog & Resources

Where Former City Residents and Suburbanites in Texas Might Be Headed Next

With its high-impact economic growth and plenty of space to spread out, Texas has become a prime destination for people looking to move. Whether consumers are moving for a job or looking to settle down with their family, deciding between urban/suburban and rural spaces is a hot issue and a major factor in where new or long-time Texans choose to live. As home prices in cities rise, former city residents and suburbanites will head to rural areas that provide plenty of amenities for new homes in master planned communities.

Texas areas attracting new residents
​CNNMoney noted five Texas cities were ranked in the top 20 of all big metro areas in the U.S. for movers: Austin, Houston, San Antonio, Dallas and Fort Worth. These cities benefit from growth in both population and employment rates, which could increase demand for housing in these metro areas. Between 1990 and 2005, the state's population jumped 35 percent. The surge in population growth could result in higher purchase prices for new homes because of greater demand.


Master planned communities located outside metro areas like Austin offer amenities that appeal to all residents.

Value for homebuyers’ buck
While cities like Austin and Houston were declared by PwC as the hottest places for housing market investments, less densely populated areas like College Station provide great value for buyers. While home prices are growing within cities themselves, locations around Texas' capital and other metro areas offer plenty of options for a wide range of buyers. For example, Austin has a median home price of $349,500, according to Zillow. On the other hand, Zillow noted College Station, home to Texas A&M University, has a median home price of $245,000 - more than $100,000 lower. One of the reasons why Texas rural areas like College Station are ideal for buyers seeking a greater variety of housing choices is because there are fewer building restrictions and a high volume of available land for new developments and construction, according to CNNMoney. These two factors make the Texas real estate market appealing not only for consumers on the hunt for good home locations but also for investors looking to partner with land development firms to build new planned communities.

"Texas has the biggest number of people living in rural areas in the U.S."

Why consumers are moving to rural area communities
According to the Texas Comptroller of Public Accounts, Texas has the biggest number of people living in rural areas in the U.S., with more than 3.6 million in 2000. In 2005, about 14 percent of the state's population residing in rural locations throughout Texas. When deciding to leave their current city or suburb, consumers often want to find new homes that offer not only peace and relaxation but also a variety of activities. Master planned communities in rural locations offer a balance between a calming environment full of trees, walkways and outside beauty and a growing place that has amenities that satisfy personal and social needs.

Rural housing inventory could grow
Although consumers working and living in major Texas cities may find it difficult to find housing at an affordable price, homes in rural areas do not have a similar level of competition or low inventory that could drive up prices. The Texas Comptroller report estimated 80 percent of the state's land is rural. This means there is a huge opportunity for consumers to move to neighborhoods that are in the middle of growing areas, which means housing costs will likely be lower than in cities where bidding wars may be the norm. Rural communities are ready for housing growth, resulting in greater land purchasing opportunities and higher home inventory levels and sales growth. 

Learn more about investing in master planned communities in rural areas around major metro locations in Texas by contacting SouthStar Communities.


Housing inventory is consistently growing in Texas rural areas.