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Real Estate Blog & Resources

Dallas-Fort Worth is at the center of the sports world this weekend as the Final Four comes to town

Dallas-Fort Worth is at the center of the sports world this weekend as the Final Four comes to town. DFW is used to having the attention focused squarely on it, and As the 80,000-plus people the Final Four is expected to bring to DFW this weekend will soon find out, world-class sports is just one of the many things that makes this thriving area special. (An extra boost to DFW: "Out-of-town fans and workers are expected to spend nearly $276 million during the exciting weekend," said Forbes).

While the nation's top four teams play leading up to the NCAA Championship, DFW is going to unleash three days of sports and entertainment starting today when the Final Four teams practice at AT&T Stadium today, followed by he Reese’s College All-Star Game at 4:30 p.m. Tonight is the start of Musicfest, a three-day music festival including top acts like Bruce Springsteen, Jason Aldean, Tim McGraw, and fun. You can get more information about Musicfest here.
Downtown Dallas is the spot for Bracket Town at the Kay Bailey Hutchison Convention Center in Downtown Dallas, with "family-friendly fun, including autograph sessions with legendary coaches and former college stars, the opportunity to play other sports such as lacrosse and hockey, and the Final Four Pep Rally featuring the bands and cheerleaders from the schools playing in the semifinals," said Forbes.
In addition, ESPN has set up their Final Four headquarters for the weekend in downtown Fort Worth's Sundance Square and is broadcasting SportsCenter live until Monday night," said NBC. "Those broadcasts mean a lot of people will be seeing the backdrop of Main Street and the historic Tarrant County Courthouse throughout the weekend. That's not just good for area businesses, but the city's exposure as well."
DFW may be used to the attention for special occasions and events, but the area's most in-demand lake community, Lake Ridge at Joe Pool Lake, is better accustomed to attention year round. DFW's premier lake community created its own bracket for March Madness: 64 Reasons to Love Lake Ridge. And now they're down to their own final four.


SouthStar Communities is proud to be the developer of Lake Ridge and proud to be in all of the hottest areas in Texas, including New Braunfels and Bryan-College Station. Texas has repeatedly been recognized as the place to be for strong economic and real estate conditions, and these communities only make living in Texas more desirable.


Each of these successful master-planned communities created their own March Madness bracket and are down to the four most compelling reasons that people can't wait to buy land there and build their dream home.



For more information about SouthStar Communities or any of its Texas masterplans, click here.